Work
Product design, design systems, brand identity, and public speaking, each with the decisions behind it.
Selected work
Projects, and the decisions behind them
College of ACES, University of Illinois · 2022–2023
ACES Program Explorer
I designed and led an interest-based Program Explorer that helped prospective students browse a growing academic catalog without needing to understand the college’s department structure first.
University of Illinois · 2020–2023
Illinois Digital Design System
The university had print-focused brand standards, but no digital design system. I built the v1 foundation and component library that became its first, then helped govern the cross-campus community that kept it spreading after I left.
Walmart Experience Quality Strategy · 2024–2026
Touchpoint portfolio strategy
I built one decision system for roughly 80 touchpoints, so accessibility support could follow risk rather than visibility. A reorganization had just put all of them under one organization, and the support model that came with them had been built for a fraction of the work.
Hedgerow Pottery · 2022
Hedgerow Pottery identity system
I turned a fragile logo file into a production-ready identity system, giving Hedgerow Pottery a guidebook, vendor-ready assets, and a brand toolkit that could work in real production without constant design translation.
Speaking & teaching · 2020–2025
Presentations & knowledge sharing
Invited talks and teaching where I turn complex experience, design-system, and governance work into a shared direction teams and leaders can act on.